Services
The AMA aims to support your professional development and has established a range of tools to achieve this.
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Professional development
 The AMA offers excellent professional development opportunities including the mentoring scheme, Action Learning and Coaching for Senior arts professionals. These schemes can help you develop new skills relevant to your job and keep you up-to-date with best practice.
Publications
 The AMA has commissioned and published several texts over the years. To keep you up-to-date with current issues in arts marketing and audience development we also produce a monthly e-mail bulletin and quarterly journal; JAM the arts marketing journal sent free to all members.
Case studies
This section contains a selection of case studies, showing arts marketing in action. Fascinating and informative, the case studies will allow members to share experiences, solutions and creative ideas. We will be updating this section regularly. If you would like to contribute, then please contact the AMA office: info@a-m-a.co.uk
Job vacancies
Find the job of your dreams in our directory of current job vacancies
Benchmarking
Many arts organisations are spending more and more resources (staff time and money) on e-marketing. At the same time, these organisations struggle to assess the effectiveness of their websites and e-mail marketing. How many 'page-views' do you need for your website to be 'successful'? What return should you expect on your investment in e-marketing? There are no ‘sector norms’ which can help an organisation identify its strengths and weaknesses in e-marketing. Success in a new methodology is comparative and this project seeks to understand the results being achieved.
Information line
The AMA doesn't promise to have all the answers, but if your Arts Council, Marketing or Audience Development Agency can't help you with your marketing queries, our information line is on hand.
Tenders
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